Every year, the Ukrainian Charitable Foundation “MOM plus ME” organizes the traditional charity campaign “New Year’s Toy”.
The purpose of this promotion is to give children a New Year’s tale, make their wishes come true and pay attention.
Anyone can become a benefactor who buys a gift for a child that she wished for in a letter on a New Year’s toy. These toys can be found on Christmas trees in various stores in Ukraine and beyond!
This promotion is valid for 6 years in a row and we do not plan to stop it because of the war.
In 2021, 103 children from 5 children’s institutions of the Dnipropetrovsk region received gifts from Christmas trees, another 1,400 children from 22 institutions in 4 regions of Ukraine received gifts as part of the “New Year’s Marathon”.
In 2022, the “New Year’s Toy” campaign became international.
Ukraine
In Ukraine, Christmas trees with Dream Leaves can be found in MYplay stores.
Austria
Partners of the campaign in the city of Vienna
FIORI store
beauty salon TopSecret Wien
Ukrainian cuisine restaurant in Vienna Elviras Restaurant
Kuchlmasterei
Tartine et Chocolat
LB DESSOUS
PRAXIS SÜDHANG OBERLAA DR. MED.UNIV. OLEH BABYAK
Atelier MOE
Turkey
Partners of the campaign in the city of Alanya
cafe Cappuccino
internet-cafe Coworking Dott
Heaven restaurant